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strength-warmth-tension
The inherent challenge in projecting both strength and warmth simultaneously, as behaviors that signal one often diminish the perception of the other.
1 chapter across 1 book
Compelling PeopleJohn Neffinger & Matthew Kohut
Chapter 6
The chapter introduces the fundamental social dynamics of strength and warmth as the primary dimensions on which people rapidly judge character, using a real-life example to illustrate how these judgments influence trust and influence. It further explores the challenge of balancing these two qualities simultaneously, a rare skill associated with charisma and leadership, and outlines the authors' development of a practical framework for understanding and cultivating these traits across various contexts.