technology-development-cycles

This chapter chronicles the early days of Steve Jobs' second venture, NeXT, highlighting his visionary leadership, ambitious technological goals, and the challenges faced in building a revolutionary computer. It details key moments such as Ross Perot's $20 million investment, Jobs' emphasis on ten-year technology cycles, and the intense work culture he fostered. The chapter also explores the creative contributions of team members like Susan Kare and the broader implications of digital innovation and human evolution in technology.