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digital-consumer-control
Online settings use technological and corporate power, exemplified by Amazon and net neutrality issues, to regulate and limit consumer behavior and choices.
1 chapter across 1 book
The McDonaldization of Society: Into the Digital Age (2019)George Ritzer
Chapter 4 Predictability and Control: Consumers 2 Predictability: It Never Rains on Those Little Houses on the Hillside Predictable Consumption Settings Motel Chains: “Magic Fingers” but No Norman Bates
Chapter 4 explores the theme of predictability and control within various consumption settings, both physical and digital. It examines how industries like fast food and motel chains standardize products and environments to create uniform consumer experiences, while also discussing the mechanisms of control over consumers through human and nonhuman means. The chapter extends these ideas to life processes such as conception, childbirth, and death, illustrating how control permeates even the most fundamental human experiences.